Plan Your Visit

Everything you need for Genesis 2026.

Genesis is designed as one continuous executive experience—from Friday's private leadership discussions through the shared Formula 1 weekend.

Travel, accommodations, arrival guidance, race-day transportation, attire, dining, guest information, and event contacts for attendees and their teams.

Executive Assistant Quick GuideContact the Genesis Team
For Executives

Invitation-Only: Eligibility & Access

Short answers to the questions we hear most often about who Genesis is designed for and how invitations work.

Strictly by invitation only.

  • Who is invited to Genesis 2026?

    Genesis is a private, invitation-only gathering for a carefully selected group of C-suite leaders, board members, senior technology and AI executives, investors, and strategic partners engaged with enterprise AI at scale.

  • How do I confirm that my invitation is valid?

    Each invitation is issued directly by Trustwise to a named executive. If you are unsure whether an invitation has been extended, contact the Genesis team using the details in the Contacts section below.

  • Can I transfer my invitation to a colleague?

    Invitations are personal to the executive named and are not transferable. If a colleague should be considered in your place, please reach out to the Genesis team so we can review the request.

  • Can I bring a guest, spouse, or team member?

    Genesis is intentionally small and designed for direct executive dialogue. Additional attendees are considered only in limited circumstances and must be approved in advance by the Genesis team.

  • Is there a fee to attend?

    There is no attendance fee. Genesis is hosted by Trustwise. Guests are responsible for their own travel and accommodations.

  • How do I request an invitation or nominate a peer?

    Invitations are curated by the Genesis team. To express interest or nominate a peer executive for consideration, contact the Genesis team using the details in the Contacts section.

For Executive Assistants

Executive Assistant Quick Guide

A single, printable summary with everything needed to coordinate your executive's attendance.

→ Contact Guest Experience
EVENT
Genesis 2026
DATES
October 23–25, 2026
RECOMMENDED ARRIVAL
Thursday evening or early Friday morning
RECOMMENDED DEPARTURE
After the Sunday program or Monday morning, depending on travel preference
AIRPORT
Austin-Bergstrom International Airport
FRIDAY VENUE
To be announced
FRIDAY SCHEDULE
Lunch at noon, sessions 1:30pm–5:30pm, followed by dinner
RACE-DAY VENUE
Turn 13 Private Hospitality Suite Circuit of the Americas
HOTEL
To be announced
ATTIRE
Friday: Business casual Saturday and Sunday: Smart casual with comfortable layers
GROUND TRANSPORTATION
Complimentary coaches from the official hotel to COTA
CONTACT
To be added
For Executive Assistants

Logistics Checklist

A step-by-step task list for flights, hotel, ground transport, and RSVP tracking. Progress saves automatically in this browser.

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Flights
  • Confirm arrival by Thursday evening or early Friday morning
  • Book departure after Sunday program or Monday morning
  • Use Austin-Bergstrom International Airport (AUS) as destination
  • Arrange private aviation if required
  • Save flight confirmation numbers
  • Add event dates to executive's calendar
Hotel
  • Book official Genesis room block reservation
  • Confirm dietary restrictions with hotel if needed
  • Confirm check-in and check-out dates
  • Request accessibility accommodations if needed
Ground Transport
  • Reserve coach seats from hotel to COTA for race days
  • Confirm coach boarding location at the official hotel
  • Arrange backup rideshare if executive may depart early
  • Decline parking at COTA (extremely limited; coach strongly recommended)
  • Save day-of transportation contact number
RSVP Tracking
  • Confirm executive's invitation status
  • Submit dietary restrictions during registration
  • Authorize executive assistant access if needed
  • Confirm any additional attendance questions
  • Return RSVP by the deadline
  • Download and save calendar invitation
Travel & Arrival

Recommended arrival Thursday evening or early Friday morning.

Austin-Bergstrom International Airport is approximately 30 minutes from downtown Austin and the hotel, depending on traffic.

  • Recommended arrival windowTBA
  • Recommended departure windowTBA
  • AirportTBA
  • Private aviation guidanceTBA
  • Rideshare guidanceTBA
  • ParkingTBA
  • ValetTBA
  • Luggage storageTBA
  • Accessibility arrival assistanceTBA
Hotel & Accommodations

A room block is being arranged for guests.

Details and booking link are coming soon.

COTA & Turn 13

Private hospitality at one of COTA's most dramatic corners.

Turn 13 is a high-speed right-hand corner with sweeping views across the circuit. The private Genesis suite offers premium catering, climate-controlled comfort, and direct sightlines to the track.

Licensed Turn 13 imageComing soon
COTA mapComing soon
Suite location mapComing soon
Coach drop-off and pickupComing soon
Accessibility routeComing soon
Emergency meeting pointComing soon
Race-Day Transportation

Complimentary coaches from the official hotel to COTA.

Parking at COTA during race weekend is extremely limited. Guests are strongly encouraged to use the provided coach service. After the race, two departure times will be available:

  • • Approximately 10 minutes after the checkered flag
  • • Approximately 45 minutes after the checkered flag

Final departure times and boarding locations will be confirmed closer to the event.

Attire & Weather

Dress for confident conversation and comfortable long days trackside.

FRIDAY
Executive Sessions
Business casual
SATURDAY
Race Day Hospitality
Smart casual Comfortable footwear and layers recommended
SUNDAY
Grand Prix Race Day
Smart casual Comfortable footwear and layers recommended

Austin in October is generally warm, while the hospitality suite is climate controlled. Updated weather guidance will be posted closer to the event.

Meals & Hospitality

Curated catering across all three days.

  • FRIDAY
    Hosted dinner included
  • SATURDAY
    Full catering in the Turn 13 private hospitality suite throughout the race day
  • SUNDAY
    Full catering in the Turn 13 private hospitality suite throughout race day

Dietary restrictions and allergies can be submitted during registration or with your executive assistant.

Corporate Hospitality Restrictions

Unable to accept corporate hospitality?

Friday's executive sessions are independent of the Formula 1 hospitality. Please contact the Genesis team if your organization has restrictions on corporate hospitality, accommodations, transportation, or event benefits. We will work with you on an appropriate arrangement.

Contact the Genesis Team
Guest Policy

Genesis 2026 is strictly by invitation only.

Please contact the Genesis team directly with questions about spouses, guests, substitutions, or additional attendees.

FAQ

Frequently asked questions

Friday executive sessions are business casual. Saturday and Sunday race-day hospitality is smart casual, with comfortable footwear and layers recommended.
Contacts

Reach the Genesis team.

GUEST EXPERIENCE
Travel, hotel, dietary needs, accessibility, and guests
Name: To be added
Email: To be added
PROGRAM TEAM
Speaker preparation and session questions
Name: To be added
Email: To be added
EXECUTIVE ASSISTANT SUPPORT
Registration changes, itineraries, and attendee coordination
Name: To be added
Email: To be added
DAY-OF EVENT CONTACT
Urgent arrival, transportation, or schedule issues
Name: To be added
Phone: To be added

Confirmed attendees can also authorize an executive assistant to access planning information.